The PROFANO brick has changed into a worldwide sensation that is all the a part of the cultural cloth as Billund, the little community in Denmark where all of it began. However the company’s progress into a market giant was not without its talk about of challenges and strains. One of those arrived 1942 when a warehouse flame consumed nearly all of the plaything manufacturer’s wooden inventory, leading Ole Kirk Christiansen to make a significant decision.
This individual decided to shift the company faraway from wooden toys and toy automobiles, which had been the bread and butter, and move into plastic-type material toys. It would be a major alter for the family-owned enterprise, and one which was not at first well received.
A journalist noted that “plastics can never replace very good, solid wood. ” But Godtfred Christiansen persevered and started to try out new designs that applied plastic. The first tentative step was your introduction of your Automated Binding Stones that gripped together to stop block towers from toppling on kids.
The new Lego bricks would not become the iconic toy that we realize today until 1949. Until then, the interlocking stones were more of a construction toy than a real building plaything. It was as well not till 1958 that your satisfying pressing coupling system https://lego-x.com/2020/08/05/why-play-with-lego became a standard feature.
Throughout the 1970s, the company continuing to broaden in production and market reach. The company added Legoland subject parks to the mix and launched more advanced places that were geared toward older prospects, including the Technic line of bits such as axles, gears, redressers, and general joints.